Yachty appeared in a lookbook for Nautica's capsule collection for Urban Outfitters. The relationship has since evolved.
"Nautica is like a part of me," Yachty said recently. "It’s for kids, sailors, grown men and cool people. The designs -- the old designs, the new designs, I think it's dope. There’s not really much out there like Nautica."
This week, Nautica released a limited collection of pieces curated by Lil Yachty, including re-releases of vintage logo T-shirts and popular pullover fleeces, among other items..
"We are excited to be collaborating with Lil Yachty this year," Karen Murray, president of Nautica, tells WWD. "He is much more than just a music artist. He is a creative soul. His innate passion and affinity for the brand, fabulous taste level and the way he looks in our clothes, make him the perfect partner for the Nautica brand."