A Notorious B.I.G. hologram is finally becoming a reBillboard.
ality, according to a new report from
Tech company ARHT has acquired the digital rights to Biggie's hologram, via a deal with ByStorm Entertainment, who handles the late rapper's estate.
The company will lead the technology for what they refer to as the "Humagram" of the Notorious B.I.G., which will perform both on-stage and in music videos.
The Biggie Humagram will first appear in a music video for the first single off Faith Evans' duets compilation, titled The King & I.
In March, Evans revealed (via Dame Dash's radio show) that a potential hologram tour was in the works. "What we're gonna start with is a video with the first single from The King & I, then I think Faith wants to do a little tour," ARHT Media founder Rene Bharti tells Billboard.
The deal came together after nine months of meetings between both sides. Biggie's estate was sold on ARHT, because of the overall smoothness of their technology.
"We have a very sophisticated transmission technology for beaming these digital humans through the public Internet to literally any point on the planet," ARHT CEO Paul Duffy told Billboard. "These digital humans can scale to any size of venue so it can be in a window display, your living room or it could be in a 50,000-seat arena for a real-time delivery and display of this human hologram, that we call 'Humagrams'."
However, tour details are unknown.
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